What Is De Facto Segregation Definition and Current Examples

De facto segregation is the separation of people that occurs â€Å"by fact,† rather than by legally imposed requirements. For example, in medieval England, people were customarily segregated by social class or status. Often driven by fear or hate, de facto religious segregation existed in Europe for centuries. In the United States today, the high concentration of African-Americans in certain neighborhoods sometimes results in public schools with mostly black students, despite laws prohibiting intentional racial segregation of schools.   Key Takeaways: De Facto Segregation De facto segregation is separation of groups that happens because of fact, circumstances, or customs.  De facto segregation differs from de jure segregation, which is imposed by law.  Today, de facto segregation is most often seen in the areas of housing and public education. De Facto Segregation Definition De facto segregation is the separation of groups that happens even though it is not required or sanctioned by law. Rather than an intentionally legislated effort to separate the groups, de facto segregation is the result of custom, circumstance, or personal choice. So-called urban â€Å"white flight† and neighborhood â€Å"gentrification† are two modern examples.   In the white flight de facto segregation of the 1960s and ‘70s, millions of whites who chose not to live among blacks left urban areas for the suburbs. The satirical phrase â€Å"There goes the neighborhood† reflected the fear of white homeowners that the value of their property would fall as black families moved in.   Today, as more minorities move to the suburbs themselves, many whites are either moving back into the cities or to new â€Å"exurbs† built beyond the existing suburbs. This reverse white flight often results in another type of de facto segregation called gentrification.   Gentrification is the process of renovating urban neighborhoods by an influx of more affluent residents. In practice, as wealthier people flow back into once-low-income neighborhoods, longtime minority residents are forced out by higher rents and property taxes based on higher home values. De Facto vs. De Jure Segregation In contrast to de facto segregation, which happens as a matter of fact, de jure segregation is the separation of groups of people imposed by law. For example, the Jim Crow laws legally separated black and white people in almost all aspects of life throughout the southern United States from the 1880s to 1964.   De jure segregation can breed de facto segregation. While the government can prohibit most forms of de jure segregation, it cannot change people’s hearts and minds. If groups simply don’t want to live together, they are free to choose not to do so. The aforementioned â€Å"white flight† segregation illustrates this. Even though the Civil Rights Act of 1968 banned most forms of racial discrimination in housing, white residents simply chose to move to the suburbs rather than live with black residents. De Facto Segregation in Schools and Other Current Examples The U.S. Supreme Court’s landmark ruling in the 1954 case of Brown vs. Board of Education, coupled with the enactment of the Civil Rights Act of 1964, effectively banned de jure segregation in education. However, de facto racial segregation continues to divide many of America’s public school systems today.   Since school district assignment depends partly on where students live, cases of de facto segregation can happen. Families usually prefer that their children attend schools near their homes. While this can have positive effects, such as convenience, and safety, it can also result in a lower quality of education in minority neighborhood schools. With school budgets dependent on property taxes, lower-income, often minority neighborhoods, tend to have inferior schools with inferior facilities. In addition, more experienced teachers choose to teach in better-funded schools in more affluent white neighborhoods. While school districts are allowed to—and sometimes do—consider racial balance in their school assignment process, they are not required by law to do so.   Though federal laws and Supreme Court decisions protect against discrimination based on gender, de facto segregation based on biological sex is commonplace. De facto sex segregation is the voluntary separation of men and women occurring as a matter of personal choice according to generally-accepted social and cultural norms. De facto sex segregation is most commonly found in settings like private clubs, interest-based membership organizations, professional sports teams, religious organizations, and private recreational facilities.   Sources and Further Reference Kye, Samuel H. The Persistence of White Flight in Middle-Class Suburbia. Science Direct (May 2018).Greenblatt, Alan. White Flight Returns, This Time From the Suburbs. Governing (June 2018).Zuk, Miriam, et al. Gentrification, Displacement and the Role of Public Investment. University of California Berkeley (2015).Florida, Richard. This Is What Happens After a Neighborhood Gets Gentrified. The Atlantic (Sept. 16, 2015).Maslow, Will. De Facto Public School Segregation. Villanova University Charles Widger School of Law (1961).Cohen, David S. The Stubborn Persistence of Sex Segregation. Columbia Journal of Gender and Law (2011).

The Impact Of Global Competition On The American...

The American automotive industry has been under a lot of pressure over recent years due to increased concern for the environment and increased global competition. An environmental scan on the American automotive industry shows that the global competition is a great cause for concern, new technology is providing an edge, emissions and laws regulating them are as tight as ever, and consumer opinion is reflecting concern for this. Global Competition Global competition in recent years has had a great effect on the American automotive industry. More efficient cars being developed overseas posed a threat to local companies’ market shares (Investopedia, 2015). Market shares of largely well-known companies such as General Motors, Ford, and Chrysler all suffered losing between three and ten percent of their previously held market shares between 2000-2014 to foreign competitors (Investopedia, 2015). For decades, the United States had the best technological advances in the industry and it was very difficult for competition to survive. In response to this, companies overseas invested significant amounts of money into researching new innovations and ways to produce better automobiles than the United States (Investopedia, 2015). Also, because of the difference between currency values, the cost of labor in other countries is lower than here. This allows foreign companies to be able to sell their products at lower costs and attract cu stomers through undercutting their competitors’Show MoreRelatedGlobal Competition Impact On The Automotive Industry Essay868 Words   |  4 Pages According to National academies press, the U.S. automotive industry is composed of three major U.S.-based manufacturers (Chrysler, Ford, and General Motors), several non-U.S.-based (transplant) vehicle assemblers, and a vast network of parts and components suppliers. Collectively, the industry produces and sells approximately 15 million cars and light trucks each year. And that manufacturing facilities include small specialty-parts plants, large foundries and engine and transmission plants, andRead MoreEnvironmental Factors Of The Automotive Industry1201 Words   |  5 Pagespopulation. The leaders in the automotive industry must adopt some key elements to ensure success in this fast-moving environment. They must invest in knowing their markets, building brands, adapting product strategies and taking long-term view on their goals and objectives. This paper outlines some of the key factors which should be considered. Environmental factors automotive designers and engineers have alway s said the main threats in the American Automotive industry are the environmental factorsRead MoreEnvironmental Challenges Facing The American Auto Industry Essay870 Words   |  4 Pagesthe American auto industry. In this paper we will focus on; the challenges within global competition, new technologies for powering the products this industry produces, the effect of emissions on the environment and the government’s reactions to these effects, as well as the consumer’s product opinions. Global Competition The automobile industry is one of the largest industries in the U.S. and faces major global competition with The European, Russian and Easter Asian Markets. The industry is alsoRead MoreEnvironmental Challenges Facing The American Automotive Industry Essay997 Words   |  4 PagesEnvironmental Challenges Facing the American Automotive Industry Since Henry Ford invented the mass production techniques that made cars affordable to the public, the United State s economy has been dramatically influenced by this key component in its affluence. Exponentially, jobs were created because the auto business grew. Employees were needed for the constantly growing assembly lines. Consequently, Ford s model Ts became the primary preferred, affordable, mass manufactured cars. (Davis,Read MoreEnvironmental Scanning Is A Critical Piece Of The Planning Process907 Words   |  4 PagesIntroduction to Principles of Management. In Principles of management (p. 9). Nyack, N.Y.: Flat World Knowledge.) The American auto industry is no exception to this fact and must face the impact of shifts in global competition and changing consumer expectations on their industry. The global recession that started in 2007 has impacted the American and worldwide automobile industry by forcing corporations out of business, into bankruptcies and corporate restructur ings. There have also been changesRead MoreFords Assembly Line Building Technique1489 Words   |  6 Pages Cars have always been a big deal in the United States. Ever since Henry Ford invented his Model T in 1908, the automobile industry in the United Sates has continued to grow (â€Å"Henry Ford Changes the World,† 2005). While Ford was not the original inventor the automobile, he created the first automobiles that were affordable, easy to drive and maintain, which made it possible for everyday people to own cars. Ford’s assembly line building technique became the benchmark for all the big auto manufacturesRead MoreAuto Industry : The American Automotive Industry886 Words   |  4 Pagescurrently facing the American Automotive industry, especially in terms of environmental factors. The automotive industry has been around for a very long time, and is a relatively stable industry, but there are still areas where automotive companies need to adapt and if they fail to do so, they will be at a disadvantage against their peers, both here in America and also globally. In this essay I will break down a few of the issues that I believe are plaguing the American Automotive Industry. Since the 1960’sRead MoreThe Global Competition Of The American Auto Industry1101 Words   |  5 PagesThe American auto industry was the largest industry in the 1890s. This dominance was as a result of the size of the domestic market and the use of the mass-production. However, in the 1980s Japan became the largest auto industry, and then China in 2008. This has now placed the United States second among the largest auto industry globally. Such industry is dominated by three large companies known as the ‘Big Three’. These include, General Motors (GM), Ford and Chrysler (https://en.wikipedia.org/wiki/Automotive_industry_in_the_United_States)Read MoreEnvironmental Challenges Facing The American Auto Industry Essay1121 Words   |  5 PagesThis assignment is about the environmental challenges facing the American Auto Industry. The topics related to environmental challenges I’m will discuss are global competition in the industry, new technology for powering the product that this industry produces, the effect of emissions on the environment and government reactions to this, and consumer opinions about the product your industry produces. The Auto Industry in the United States has flourished ever since its revolution in the early 1900sRead MoreThe American Automotive Industry : An Environmental Analysis768 Words   |  4 Pages The American Automotive Industry: An Environmental Analysis The United States automotive industry is the largest in the world. Thirteen automotive manufacturers have assembly plants in the United States, as well as a growing number of suppliers and dealerships. From 2008 to 2012, automotive manufacturers in the U.S. produced an average of over 8 million vehicles annually (SelectUSA, n.d.). In addition to the big three American automakers – General Motors, Ford, and Chrysler – Honda, Toyota

New product marketing plan Free Essays

In the market analysis, I intend to assess both the future and current market(s), positioning competitive conditions and any regulatory concerns that may exist in United States as Honda Company ventures into introducing bicycles in America. The potential for our product which is bicycles consists of quite a large and wide range of individuals who love outdoor sporting as well as those who have an interest in biking as a sport. This is also applies to the avid riders. We will write a custom essay sample on New product marketing plan or any similar topic only for you Order Now In other words, this group constitutes young people especially children who like to bike during their play time, those students who take on biking as their only means of transportation, and competitive riders as well as weekend riders. Targeting may occur in two main phases. The first one concerns the single segment which consists of a single product. This is whereby a single product is targeted by a marketer and this takes place in a market that consists of many segments. On the other hand, the second phase relates to a situation whereby a single product is aimed at the available market segments as a whole by a marketer. In this case, less importance is placed on differentiation as compared to cost. In addition, there is also multi segment system of approach whereby different segments in the market are targeted by a marketer and this also includes various products that are differentiated (Baker, 2003). The overall market for Honda is the United States’ market and company’s target includes young families, children and sports men and women. The current population of people who use bicycles is high in the United States and this size is constantly increasing. This therefore provides a good potential market for Honda bicycles that are about to be introduced. As concerns the socio-cultural characteristics, our target market consists of people who are open as regards their culture, beliefs, values and lifestyles. United States’ citizens once believed that those people who ride bicycles were mostly trouble makers; this belief has drastically changed since the inception of Honda Company. This therefore means that the target market is bound to perceive the introduction of Honda bicycles as a good thing. As concerns, the economic background, the United States market consists of people who have above average earnings hence they are capable of purchasing these bicycles. This is also because they are likely to have disposable income. Moreover; the customer needs and requirements vary a lot. For instance, the primary needs for any children who might want to purchase bicycles concerns their safety, value and sound construction whereas a competitive circler will look for the product’s technological superiority, reliability and light-weight construction. Our target market intends to have young adults who earn $ 35,000 as their annual incomes and the avid riders who have an annual income of $45,000 and above and they should be aged between the ages of 25-44 years. As per our surveys, our consumers will be willing to pay $ 410.What will drive the demand for our bicycles are the reasonable prices that we are about offer to our esteemed customers, our brand image and high quality products (bicycles). Industry and Competitor Assessment. The main competitors include Yamaha from Japan, Bajaj Auto, TVs-Suzuki and Harley Division (HD). Harley Division is a strong company that is financially stable besides its constant growth. In addition, HD offers-low cost and high quality goods, they posses a brand image which is strong and adaptable and lastly the company has a strong global marketing and distribution system. As a result of these factors, the competition has managed to satisfy the needs of our proposed targets. The main competitive advantages that these competitors have include lower costs of goods that will enhance competition, mergers between them and this will adversely affect the current market share that Honda possess. These companies have established such a strong global competition because of the high quality and low priced goods that they offer. This also includes the brand images for their products which are also superior. Moreover, these companies offer advanced and high quality bicycles because they are knowledgeable on the greatest and current trends in the bicycle industry hence the ability to attract more customers both the old and the young population in United States. The other competitive advantage concerns the location of the business and also the reputation that they hold for their products among the majority population in United States. For instance, Mountainmart is also threatening competitors in the biking industry since they often apply a huge discount structure and commodity approach for its various product line. However, despite its price advantage, Mountainmart doesn’t offer a high performance service as well as bike lines. In addition, its location is not convenient as it is located far away from students who constitute the main target market. As a result, it does not portray as much competition to either of its competitors. However, Honda has also its own advantages that translate to its strengths giving the company a competitive edge over other business competitors. The company will produce and intends to offer a wide range of highly qualified bicycles which include comfort, mountain, children’s bicycles and hybrid. Since lifestyles are constantly changing, Honda Company is bound to offer a unique and healthy lifestyle with the current trend of bicycles that is bound to offer. Moreover, Honda also offers customer service which is excellent such as training, safety tips, instructions, repairs, bike fittings and proper use among others and this will be good aspect in tackling down our customers. Marketing Strategy Customers are the focal point as concerns the purchasing of products that organizations worldwide promote, development, and price and distribute hence this call for proper definition of these products so as to enhance and maximize consumer satisfaction. Positioning as a concept has in the past and even today changed the available nature that relate to advertising. The starting point for positioning relates to a service, an institution or merchandise. Positioning entails making the product to appear in a person’s mind (Ries and Trout, 2001). Positioning is therefore effective when it takes place at the right time. Getting into a person’s mind involves having the right messages fixed into people’s mind as this calls for an appreciation. Therefore our offering will be positioned through advertising so that people can be aware of the bicycles that we intend to introduce in the market. In advertising, enormous advantage is guaranteed for those products that are able to position themselves in the market as the first products hence it is essential to have very good products in the available particular fields in business. The marketing strategy of Honda will constitute the four elements of the marketing mix which include product, price, distribution (place) and promotion so as to make effective management decisions in order to attain the stated objectives of the firm. They will be blended in an optimal manner by the firm with an objective of getting a positive response from the consumers of goods and services in the market. This is because these four variables play the vital role in the decision making process by management. Products could either be goods or services that are available for consumer consumption. As concerns product decisions, the decisions that will be made may be based on appearance, service, function, warranty and packaging among others. Therefore the product decision at Honda will include differentiated products and different brands will be available for the bicycles. Honda intends to introduce bicycles that create a great appeal to the general public as well as the younger demographic hence creating a larger market share for the company (Gorchels, 2006). As regards pricing decisions, the need could occur under a number of specific circumstances for different types of products and services. For an existing brand or product the decision can incorporate increases, reductions and holding price. The major circumstances in which pricing decisions need to be made are: new product introduction, changes in external circumstances e.g. competitive action in raising and lowering of prices, raw material tax or any duty changes in the market structure, as well as other internal changes arising from new products and new processes. It is therefore vital for decisions made on pricing to consider the probable pricing and the profit margins of products. Discounts, financing and other various options such as licensing also constitute pricing decision. At Honda, pricing decisions and strategy, the decisions made will use the method of low-end targeting. This will enhance provision of these bicycles at lower prices so that everyone can afford to buy them (Gorchels, 2006). Placement decisions are mostly linked to various marketing channels of distribution which often provide the means for transferring these products so that they can get to the specified customers. Decisions that concern distribution include logistics, channel member selection, levels of service and market coverage. Honda plans to have dealers who will be used to distribute the bicycles to various destinations. These networks of dealers will be placed in various destinations so that potential consumers can access these products, merchandise or accessories. The company also hopes to use promotions such as shows, public relations and marketing programs in its distribution decision (Minzburg Quinn, 1991). On the other hand, decisions that are made relating to selling and communication towards potential consumers are referred to as promotion decisions. These decisions require a breakeven analysis as these costs may be large. The promotion strategy at Honda will be based on brand image, advertisements and commercials that will be available to all. The most effective means of communication for our product (bicycles) is the mass media method of communication. This method enhances the rate at which we can connect with our target customers. Public relations will also be part of our promotion strategy. It is a purposeful form of communication directed towards the publics by the organization with the objective of developing good will (Cooper Hiebing, 2004). Public relations is also future oriented and proactive hence the objective of maintaining and building an organization’s positive perception. References Baker, M.J. (2003). The marketing Book. Elsevier. Cooper, W., Hiebing, R. (2004). The One-Day Marketing Plan. McGraw-Hill Professional. Gorchels, L. (2006). The Product manager’s handbook: Supplemental Worksheets and templates. McGraw-Hill Professional. Minzburg, H., Quinn, B. (1991). The Strategy Process. Prentice Hall. Ries, A., Trout, J. (2001).Positioning: The Battle for your mind. McGraw-Hill How to cite New product marketing plan, Essay examples New product marketing plan Free Essays New Product Marketing Plan This paper will focus on the development of a marketing strategy for a new product- Honda bicycle. Market Analysis In the market analysis, I intend to assess both the future and current market(s), positioning competitive conditions and any regulatory concerns that may exist in United States as Honda Company ventures into introducing bicycles in America. The potential for our product which is bicycles consists of quite a large and wide range of individuals who love outdoor sporting as well as those who have an interest in biking as a sport. We will write a custom essay sample on New product marketing plan or any similar topic only for you Order Now This is also applies to the avid riders. In other words, this group constitutes young people especially children who like to bike during their play time, those students who take on biking as their only means of transportation, and competitive riders as well as weekend riders. Targeting may occur in two main phases. The first one concerns the single segment which consists of a single product. This is whereby a single product is targeted by a marketer and this takes place in a market that consists of many segments. On the other hand, the second phase relates to a situation whereby a single product is aimed at the available market segments as a whole by a marketer. In this case, less importance is placed on differentiation as compared to cost. In addition, there is also multi segment system of approach whereby different segments in the market are targeted by a marketer and this also includes various products that are differentiated (Baker, 2003). The overall market for Honda is the United States’ market and company’s target includes young families, children and sports men and women. The current population of people who use bicycles is high in the United States and this size is constantly increasing. This therefore provides a good potential market for Honda bicycles that are about to be introduced. As concerns the socio-cultural characteristics, our target market consists of people who are open as regards their culture, beliefs, values and lifestyles. United States’ citizens once believed that those people who ride bicycles were mostly trouble makers; this belief has drastically changed since the inception of Honda Company. This therefore means that the target market is bound to perceive the introduction of Honda bicycles as a good thing. As concerns, the economic background, the United States market consists of people who have above average earnings hence they are capable of purchasing these bicycles. This is also because they are likely to have disposable income. Moreover; the customer needs and requirements vary a lot. For instance, the primary needs for any children who might want to purchase bicycles concerns their safety, value and sound construction whereas a competitive circler will look for the product’s technological superiority, reliability and light-weight construction. Our target market intends to have young adults who earn $ 35,000 as their annual incomes and the avid riders who have an annual income of $45,000 and above and they should be aged between the ages of 25-44 years. As per our surveys, our consumers will be willing to pay $ 410.What will drive the demand for our bicycles are the reasonable prices that we are about offer to our esteemed customers, our brand image and high quality products (bicycles). Industry and Competitor Assessment. The main competitors include Yamaha from Japan, Bajaj Auto, TVs-Suzuki and Harley Division (HD). Harley Division is a strong company that is financially stable besides its constant growth. In addition, HD offers-low cost and high quality goods, they posses a brand image which is strong and adaptable and lastly the company has a strong global marketing and distribution system. As a result of these factors, the competition has managed to satisfy the needs of our proposed targets. The main competitive advantages that these competitors have include lower costs of goods that will enhance competition, mergers between them and this will adversely affect the current market share that Honda possess. These companies have established such a strong global competition because of the high quality and low priced goods that they offer. This also includes the brand images for their products which are also superior. Moreover, these companies offer advanced and high quality bicycles because they are knowledgeable on the greatest and current trends in the bicycle industry hence the ability to attract more customers both the old and the young population in United States. The other competitive advantage concerns the location of the business and also the reputation that they hold for their products among the majority population in United States. For instance, Mountainmart is also threatening competitors in the biking industry since they often apply a huge discount structure and commodity approach for its various product line. However, despite its price advantage, Mountainmart doesn’t offer a high performance service as well as bike lines. In addition, its location is not convenient as it is located far away from students who constitute the main target market. As a result, it does not portray as much competition to either of its competitors. However, Honda has also its own advantages that translate to its strengths giving the company a competitive edge over other business competitors. The company will produce and intends to offer a wide range of highly qualified bicycles which include comfort, mountain, children’s bicycles and hybrid. Since lifestyles are constantly changing, Honda Company is bound to offer a unique and healthy lifestyle with the current trend of bicycles that is bound to offer. Moreover, Honda also offers customer service which is excellent such as training, safety tips, instructions, repairs, bike fittings and proper use among others and this will be good aspect in tackling down our customers. Marketing Strategy Customers are the focal point as concerns the purchasing of products that organizations worldwide promote, development, and price and distribute hence this call for proper definition of these products so as to enhance and maximize consumer satisfaction. Positioning as a concept has in the past and even today changed the available nature that relate to advertising. The starting point for positioning relates to a service, an institution or merchandise. Positioning entails making the product to appear in a person’s mind (Ries and Trout, 2001). Positioning is therefore effective when it takes place at the right time. Getting into a person’s mind involves having the right messages fixed into people’s mind as this calls for an appreciation. Therefore our offering will be positioned through advertising so that people can be aware of the bicycles that we intend to introduce in the market. In advertising, enormous advantage is guaranteed for those products that are able to position themselves in the market as the first products hence it is essential to have very good products in the available particular fields in business. The marketing strategy of Honda will constitute the four elements of the marketing mix which include product, price, distribution (place) and promotion so as to make effective management decisions in order to attain the stated objectives of the firm. They will be blended in an optimal manner by the firm with an objective of getting a positive response from the consumers of goods and services in the market. This is because these four variables play the vital role in the decision making process by management. Products could either be goods or services that are available for consumer consumption. As concerns product decisions, the decisions that will be made may be based on appearance, service, function, warranty and packaging among others. Therefore the product decision at Honda will include differentiated products and different brands will be available for the bicycles. Honda intends to introduce bicycles that create a great appeal to the general public as well as the younger demographic hence creating a larger market share for the company (Gorchels, 2006). As regards pricing decisions, the need could occur under a number of specific circumstances for different types of products and services. For an existing brand or product the decision can incorporate increases, reductions and holding price. The major circumstances in which pricing decisions need to be made are: new product introduction, changes in external circumstances e.g. competitive action in raising and lowering of prices, raw material tax or any duty changes in the market structure, as well as other internal changes arising from new products and new processes. It is therefore vital for decisions made on pricing to consider the probable pricing and the profit margins of products. Discounts, financing and other various options such as licensing also constitute pricing decision. At Honda, pricing decisions and strategy, the decisions made will use the method of low-end targeting. This will enhance provision of these bicycles at lower prices so that everyone can afford to buy them (Gorchels, 2006). Placement decisions are mostly linked to various marketing channels of distribution which often provide the means for transferring these products so that they can get to the specified customers. Decisions that concern distribution include logistics, channel member selection, levels of service and market coverage. Honda plans to have dealers who will be used to distribute the bicycles to various destinations. These networks of dealers will be placed in various destinations so that potential consumers can access these products, merchandise or accessories. The company also hopes to use promotions such as shows, public relations and marketing programs in its distribution decision (Minzburg Quinn, 1991). On the other hand, decisions that are made relating to selling and communication towards potential consumers are referred to as promotion decisions. These decisions require a breakeven analysis as these costs may be large. The promotion strategy at Honda will be based on brand image, advertisements and commercials that will be available to all. The most effective means of communication for our product (bicycles) is the mass media method of communication. This method enhances the rate at which we can connect with our target customers. Public relations will also be part of our promotion strategy. It is a purposeful form of communication directed towards the publics by the organization with the objective of developing good will (Cooper Hiebing, 2004). Public relations is also future oriented and proactive hence the objective of maintaining and building an organization’s positive perception. References Baker, M.J. (2003). The marketing Book. Elsevier. Cooper, W., Hiebing, R. (2004). The One-Day Marketing Plan. McGraw-Hill Professional. Gorchels, L. (2006). The Product manager’s handbook: Supplemental Worksheets and templates. McGraw-Hill Professional. Minzburg, H., Quinn, B. (1991). The Strategy Process. Prentice Hall. Ries, A., Trout, J. (2001).Positioning: The Battle for your mind. McGraw-Hill   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Professional. How to cite New product marketing plan, Essay examples

Homelessness and Vagabond free essay sample

Vagabonds are normally despised by the society. What happens when they are treated like an ordinary respectable human being is the main theme of this story. Introduction: The vagabond who is often chased by people is welcomed by an old man. In spite of the good nature of the old man the vagabond robs him. He later returns the money due to the good deeds and kind nature of a young lady. Summary: The vagabond sold self made rattraps. He made the rattraps with wire which he got by begging in the stores or big farms. At times he used to beg and steal, he had a philosophy of his own the entire world was a sort of rattrap. People were lured by the various pleasures of life just as a rat is attracted by cheese or pork. One day he met an old man as he was seeking shelter for the night. We will write a custom essay sample on Homelessness and Vagabond or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page He was given hot porridge, tobacco to smoke and they even played cards. The old man showed the vagabond his money pouch and the three ten kroner notes. He slept that at the old man’s house and the next day he left the house with the three notes. He wandered into the forest for fear being caught for his thievery. He lost his way and finally stumbled into Ramsjo Ironworks in search of warmth and shelter. The owner of the Ironworks mistakes him to be an old friend and took him home. The vagabond played along but later requested to go back to the warmth of the forge. The Ironmaster sent his daughter to bring him back. The gentle and kind nature of the young lady made him follow her. Once he cleaned and shaved, the Ironmaster realized that he was a stranger. He asked the vagabond to leave his house but his daughter wanted him to stay. He ate and slept the entire day. On Christmas Eve the Ironmaster and his daughter went to church. At the church they heard that a vagabond had stolen money from an old man who had worked as crofter at Ramsjo Ironworks. The young lady became very sad and the Ironmaster was sure that all his silver spoons would have disappeared. On their return the valet said that the vagabond had left and he did not take anything along with him. On the contrary he left a small gift for the young lady. The vagabond had returned the stolen money along with a rattrap as a gift to the young lady. He wrote a note thanking her for her kindness and asked her to return the money back to the old man. The money was like bait that drew him to it and he would have been like a rat who got caught in the trap called ‘love of money’. Conclusion: The author has very well brought the condition of the vagabond. It is important to treat them as human beings and maybe a little love and affection can work wonders in transforming them into honest and sociable people.